It’s no secret, surviving in today’s economy is challenging. There is a balancing act to maintaining your company’s brand while generating revenue. Participating in trade shows can help you do both.
Six Ways Trade Shows Enhance Company Brands:
1. Meet up with old friends and make new ones, there is nothing better than face-to-face interaction to build trust and customer loyalty by taking part in a trade show.
2. A company’s exposition presence serves as a reminder of the company’s viability within the market.
3. Trade shows provide the latest trends and technology to help businesses get stocked and up-to-date for the busy seasons ahead.
4. Education Sessions during a trade show allow companies to gain the knowledge base needed and provide the ability to take new found curriculum back to the office in order to stay competitive.
5. Since time is of the essence companies can visit multiple exhibitors and gain business sales leads lasting them throughout the year and all under one roof!
6. Trade shows offer the opportunity for businesses to further brand themselves through sponsorships which allow the company’s logo to have a printed impact on signage for all to see and remember.
Put the above into action and mark your calendar to join the Nursery/Landscape EXPO, August 16-19, 2012 at the George R. Brown Convention Center in Houston, Texas. Come See What You Will Discover!
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